In the wake of the Cecil the Lion killing, some much-needed attention has been given to wildlife conservation. To contribute to the efforts of raising money for conservation research, Ty, Inc, the company that created the child's-toy-turned-collector's-item Beanie Babies, is releasing a Cecil the Lion Beanie Baby.
The proceeds from the selling of this toy will be funneled directly to the University of Oxford's Wildlife Conservation Research Unit (WildCRU), the research organization who tracked Cecil's GPS collar prior to his needless killing on July 2nd. The WildCRU is in charge of a project in Zimbabwe's Hwange National Park, which is where Cecil resided, tracking over 100 lions in the park. They do phenomenal anti-poaching work, providing education for Zimbabwean villages and training Zimbabwean conservation professionals.
As the recipients of the Cecil Beanie Baby proceeds, their vitally important work in the area of conservation education can be all the more powerful. According to Ty, Inc's president, the goal with this Beanie Baby release is not only to raise funds for conservation research, but also bring about awareness for wildlife conservation needs and to provide a little sliver a comfort in the face of this tragic loss.
Ty, Inc previously launched a line of co-branded Beanie Babies in 2004 with the World Wildlife Fund, a hugely important cause-- kudos to Ty, Inc. for the work they do to contribute to wildlife conservation awareness. If you are considering a gift for a youngster in your life, the Cecil Beanie Baby may be a sweet and thoughtful choice. Look for the toy to be released in late September 2015.